How Much Is The Net Worth Of Toby Keith?

Toby Keith is estimated to have a net worth of $365 million as of 2020. He primarily made his fortune from his eminent professional career as an American country singer, songwriter, actor, and record producer.

According to a verified tabloid, the American musician makes an average salary of $50 million per year.

Back in 2013, Toby Keith was worth $500 million, according to Forbes. As per the same source, the very year Keith made more than $65 million in 12 months.

Toby Keith Dollar BillImage Source: Zibbet Marketplace
Toby Keith Dollar Bill

Image Source: Zibbet Marketplace 

Moreover, over the five years, Forbes estimates the country singer to make not less than $50 million in a year.

Likewise, it is reported that over his entire career, his total earning is more than $500 million.

A concert promoter Louis Messina said, “He’s built this little empire, and he did it kind of quietly, Not many people have been able to pull it off as long as he has.”

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How Did Toby Keith Become a Cowboy Capitalist?

Toby started his professional career in 1993. He has been active in the music industry since then.

In his over two-decades-long eminent career, Keith is famous for his albums like Unleashed, Toby Keith Shock’n Y’all, Big Dog Daddy, White Trash with Money, Clancy’s Tavern, and many others.

He is also widely known for popular songs such as Red Solo Cup, I Love This Bar, Should’ve Been a Cowboy, As Good As I Once Was, Courtesy of the Red, White, and Blue, to name a few.

Toby Keith Performance in A Wyoming BarImage Source: 106.3 Cowboy Country
Toby Keith Performance in A Wyoming Bar

Image Source: 106.3 Cowboy Country

In 2014, it was disclosed that Toby Keith sold more than 30 million records throughout his musical career making him around $38 million.

Until now, he has worked under labels; Mercury Nashville, Polydor, A&M, DreamWorks Nashville, and Show Dog-Universal (previously called Show Dog Nashville).

Besides the earning from album sales, the Big Dog Daddy singer also makes from performances, gigs, concerts, and merchandise sales.

According to The Richest, Toby Keith made around $5 thousand per concert in 1993. In 1994, Keith made more than $20 thousand as the concert fee.

Apart from his musical career, Keith has also debuted in the film industry. He performed in a number of movies, TV series, and commercials. He has appeared in film Broken Bridges, Beer for My Horses, and Comedy by Blake.

Highest Grossing Albums of Toby Keith

Toby has released many successful albums so far. Here is the list of his highest grossing albums with the details of their earnings.

  • Does That Blue Moon Ever Shine On You (1987)
  • Should’ve Been a Cowboy (1993)
  • You Ain’t Much Fun (1994)
  • How Do You Like Me Now!? (2000)
  • I’m Just Talkin’ About Tonight (2001)

Endorsements Deals And Lucrative Agreements

Keith boosted his net worth from his million dollars worth lucrative endorsements deals. He has endorsed brands and companies like Corporal Matthew Bradford, USO, Ford, New Era Cap, and many others.

According to a verified source, Keith earns multi-million from his appearance in infomercials and commercials.

Business Ventures

The country singer is ruling the country’s food world from his “I Love This Bar & Grill” Restaurant Chains. As per a source, Toby Keith makes more than $12 million from the restaurant franchise.

The Bar & Grill made is spread in Oklahoma City, Syracusa, Tulsa, Thackerville, Michigan, Ohio, Foxborough, Kansas City, Denver, and other 16 places.

On the other hand, Keith launched his clothing line, TK Steelman Apparel, in 2009.

Toby Keith Wind ShotImage Source: P Interest
Toby Keith’s Wind Shot

Image Source: P Interest

Likewise, in 2011, he launched a Mezcal drink with the name Wild Shot. The beverage brand earns him at the range of $60 million to $100 million per year.


Toby Keith is involved in several charity events and campaigns. He is also the founder of Toby Keith Foundation, which supports and operates OK Kids Korral, a home for children battling cancer.

Toby Keith Performance CharityImage Source: AZ Quote
Toby Keith Performance Charity

Image Source: AZ Quote

He also helped to set up a nonprofit organisation that helps families dealing with childhood cancer, Ally’s House. He also actively supports charities like ACM, Lifting Lives, Feeding America, Make-A-Wish Foundation, Nevada Cancer Institute, Starlight Children’s Foundation, The Salvation Army, and United Way.

Lifestyle: House And Car

Keith lives a happy life with his family in Norman, Oklahoma, the United States. The massive property features in 160 acres of land and features 8,900 square feet main house boasting art theatre room, kitchen, and lake-fed fountain.

He also owns another house in Nashville Crash Pad located in West End Avenue, Nashville. The home is listed on the market for $1.35 million. The accommodation features three bedrooms and 2.5 bathrooms.

Toby Keith Car And Bike CollectionImage Source: Forbes
Toby Car And Bike Collection

Image Source: Forbes

On the other hand, Toby Keith has a drool-worthy car collection. He owns cars like Ford Mustang, 1972 Oldsmobile Cutlass, 1977 Pontiac Trans Am, 1963 Chevy Impala, 1930 Lincoln, and Ford Expedition limousine.

Similarly, Keith is also the proud owner of a number of Harley Davidson Bikes.

Short Biography: Toby Keith

Keith, aka Toby Keith Covel, was born on 8 July 1961 in Clinton, Oklahoma, the United States to Carolyn Joan and Hubert K. Covel, Jr. He grew up in Moore, Oklahoma, with his siblings; brother Tracy Covel and sister Tonni Covel.

Toby Keith is 58 years old as of 2020. He is an American nationality and belongs to the mixed ethnic group.

He is a Married Man

Toby Keith is married to Tricia Lucus. The couple exchanged their marital vows on 24 March 1984.

Toby Keith and his wife Tricia LucusImage Source: Answer Africa
Toby Keith and his wife Tricia Lucus

Image Source: Answer Africa

With his wife, Keith is blessed with a daughter, Krystal Keith, and a son Stelen Keith Covel. The couple has also adopted a daughter Shelly Covel Rowland.

Height & Weight

He is 6 feet 3 inches (191 cm) tall and weighs around 82 kg (181 pounds).